The best places to share your marketing stories and prospect for customers are where your customers spend their time.
And today, customers are spending an increasingly large amount of time on social media. Consider:
Access and Curate a Library of Client Resources for Social Sharing
• Studies indicate that 72% of of all adults use social media
• And it’s not just young adults - two out of every 3 baby boomers regularly use Facebook.
• As of 2013, the average American spent 37 minutes per day on social media, which is more than email
Social media is a great marketing channel through which you can build your online personal brand and establish yourself within your community as a trusted resource for financial advice.
Review this Social Media Compliance cheat sheet, and then take a look at the resources below to get your social media marketing strategy started. Social media marketing may feel overwhelming - but it’s easier than you think. And Insurance Designers of America is here to help.